With the “One Stop Shop” offer, Optimus optimizes its partners’ and customers’ resources. Its solutions include value-added services that generate additional income.
Examples of services
Music Anywhere; Enjoy one-stop access to your favourite songs, Connecting Tones and the latest Asian music streaming library.
SMS Info Update; Get information services such as sports news, lottery results, news updates and more by SMS.
Mobile top up
Money Transfer
SMS & MMS Messaging Service
Keep in touch with friends and family using text or media messages.
A major trend on the electronic payment market which has been on the rise for some years now is an increase in the use of value-added services combined with payment, creating new sources of income for retailers.
However, the needs differ according to the vertical market in question, for example, health, retailing, petrol, local outlets, etc. As a preferred partner of financial institutions, banks, major retail operators and independent retailers, Optimus provides a “One Stop Shop” offer which includes targeted value-added services, regardless of the method of payment (point of sale, Internet, mobile phone).
With Optimus, consumers benefit from an optimised purchasing experience (for example, mobile phones and transport cards can be topped up while paying for purchases), while retailers generate additional income and benefit from positive differentiation from their competitors.
By ensuring safe and secure payment transactions in all its markets, Ingenico stands out among its competition as the leading agent of change.
A library of applications software
To stand out efficiently and productively, retailers and banks must have an understanding of and an affinity with their customers. In this way, they are able to determine which value-added services to offer. These must be relevant and compelling for the customer and offer a good return for the bank or retailer.
Optimus’ value-added service offers are based on a vast library of application software that optimises its partners’ and customers’ resources:
• developing customer loyalty, couponing, advertisements, promotions and product information, etc.;
• Self-service and Internet payments, line busting technology, etc., for operators in the retail sector;
• pre-paid account top-up, money transfer, electronic ticketing, bill payments, contract signing, micro-credit, etc., for dematerialized service offers;
• tips, foreign currency payments, electronic receipts, discounts, VAT reimbursement, etc. as extended services.
